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Who We Are

Shock Your Potential CEO and founder Michael Sherlock knows the power of television. She also knows that media producers, reporters, and anchors need to know that the people they interview are not only credible and newsworthy, but that they are also able to command an audience.

We created the Shock Your Media Potential platform as a way to bring proof of credibility, newsworthiness, and on-camera presence to those in the media looking for reputable and engaging guests.

In a world of 24/7 news, the need for qualified and credible guests is greater than ever. Shock Your Media Potential is the perfect medium to deliver on that promise.

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Human Resources

Do you need qualified experts that you can count on?

Join our platform today to source reputable guests.

Vetted Experts

Each expert on the Shock Your Media Potential platform has been vetted by producing documentation of their media and public-speaking savvy, previous on-air media interviews, guest appearances on podcasts, and more.

Time Sensitive

By vetting guests for you, we put numerous qualified guests at your fingertips. If one isn’t available for your deadline, another likely will be. Our goal is to help you find spectacular guests, in real-time, with all of their credentials and proof of concept, all in one easy to navigate space.

Experience On Camera

Although not all of our candidates have been on live TV, they are all comfortable in front of a camera. We know that an expert guest is important for their knowledge. We also know how incredibly important it is to have someone who captures, and keeps the attention of, your viewers.

Shock Your Media Potential is changing the way that the media finds, and accesses, experts from around the world.

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Philadelphia, PA

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